If you haven’t yet bought anything on TikTok Shop, odds are you will eventually.
Through videos and clever user appeals it is moving merchandise. Both shoppers and retailers are taking notice.
TikTok Shop is expected to make up a quarter of all U.S. social commerce sales by 2027.
How are they doing it?
More central Ohio police departments are scanning our license plates and our car’s make and model.
We’re talking about why and the technology behind it.
And how is YouTube protecting people from AI deepfakes and with rising costs is the delivery meal kit boom finally starting to fall?
Discussions on these topics and more is all part of this week's Tech Tuesday.
Guests:
- Peter Adams, senior reporter, Marketing Dive
- Katie Geniusz, reporter, WOSU Public Media
- Russell Holly, director of commerce content, CNET